Mailchimp vs listmonk

Fit:

Migration notes

Newsletter and list-management fit, with segmentation, templates and transactional API. Rebuild Mailchimp automations and integrations; app is focused on one-way campaigns. Import subscribers using CSV/API and preserve consent/unsubscribe status.

Sources: listmonk.app, listmonk.app, listmonk.app · checked 2026-10-21

MailchimpPaid incumbent

Entry priceUSD 13 / account / month

Pricing modelmixed, billed monthly

OwnerIntuit Inc. (NASDAQ:INTU)

Essentials displayed $13/month for 12 months at base contact selection; contact and email volume affect price and overages. Free tier limited to 250 contacts/500 sends monthly; Essentials automation limited to 4 flow steps. Verify selected contact count and renewal price before purchase. Source

Mailchimp plans reviewed
Essentials	entry	USD 13 / account at base contact selection / mo
Premium	business	USD 350 / account at base Premium contact selection / mo
Custom high-volume plan	enterprise	Quote only

listmonkOpen-source alternative

Fit for Mailchimp

License

GNU Affero General Public License v3.0 Permissions of this strongest copyleft license are conditioned on making available complete source code of licensed works and modifications, which include larger works using a licensed work, under the same license. Copyright and license notices must be preserved. Contributors provide an express grant of patent rights. When a modified version is used to provide a service over a network, the complete source code of the modified version must be made available. May Commercial useModificationDistributionPatent usePrivate use Must License and copyright noticeState changesDisclose sourceNetwork use is distributionSame license No LiabilityWarranty Summary from GitHub's choosealicense.com

Paid-feature tier A

Self-host

Paid-feature limitsNone established

listmonk plans reviewed
listmonk	free self-hosted software	Free

What you may give up

No paid-feature limits established for this edition.

SMTP server/provider and PostgreSQL/server infrastructure required; transport limits and deliverability remain operator responsibilities.

Tier A: Free self-hosted product; published feature set and API included in open-source distribution. No commercial edition listed. Hosting links are explicitly unaffiliated third parties. License source

What running it takes

listmonk standalone binary

Hover or focus an icon for its name. Dashed means not established; struck through means no; grouped icons are alternatives.

Stable binary/container install with Postgres; no Node/Go build tool needed for prebuilt binary and no separate Redis/worker service documented. Homepage now advertises7beta; use stable release for production. Infrastructure and staff time are not priced here; this page does not compare total cost.